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DGS Rugby

100 Years of Rugby

A detailed embroidered logo on maroon cloth, featuring an angel with gold wings holding a blue shield. Below, a gold scroll displays 'DGS Rugby,' with '100 years' written beneath.

Client

Dartford Grammar School

Industry

Education

What we did

Identity

Design

A logo featuring an angel with gold wings holding a blue shield. Below, a gold scroll displays 'DGS Rugby,' with '100 years' written underneath.

2024 marked a significant milestone for Dartford Grammar School: 100 years of rugby at the school. We were approached to create a logo for the occasion that captures the legacy and spirit of DGS Rugby while looking forward to the future.

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The design reimagines the school’s iconic crest, merging tradition with modernity. At its heart is an updated depiction of the school’s angel and shield, behind an enlarged scroll, prominently displaying “DGS Rugby”, serving as the focal point of the design.

 

We adopted a sophisticated colour palette of rich gold and blue, introducing a subtle 3D effect to the design adding depth and dynamism. In addition, we also created a separate monochrome version to ensure the logo can be seamlessly used across all platforms and memorabilia.

An embroidered white logo on a maroon hoodie, featuring an angel with wings holding a shield, with 'DGS Rugby' on a scroll and '100 years' beneath.
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